Learn how to safely and confidently transition your dog or cat to a biologically appropriate raw diet.
WHY PET PARENTS SWITCH TO RAW?
Better Digestion
Smaller stools and easier nutrient absorption.
Cleaner Ingredients
No synthetic fillers, rendered meals, or artificial preservatives.
Species-Appropriate Feeding
Inspired by prey-model raw nutrition.
Better Mealtime Excitement
Fresh raw meals pets naturally crave.
WHAT MAKES ANCESTRAL RAW DIFFERENT?
- Licensed and inspected California pet food facility
- Small-batch production
- Responsibly sourced meats
- Frozen fresh for quality
- No HPP
- No Bacteriophages
- Whole prey PMR-inspired nutrition
- No synthetic oils or fillers
HOW TO START
Step 1
Choose a beginner-friendly protein.
Step 2
Transition slowly over 7–10 days.
Step 3
Monitor stool quality and appetite.
Step 4
Rotate proteins gradually.
BEST BEGINNER PRODUCTS
- La Casa Blend
- Turkey Blend
- Beef Blend
- 30 LB Variety Box
COMMON BEGINNER QUESTIONS
Is loose stool normal?
Mild stool changes can happen during transition.
Can I switch cold turkey?
Some pets can, but a gradual transition is always recommended.
Which protein should I start with?
Lean proteins like turkey, beef, and chicken are often easiest, and our fine grind puck options.